LESS COMMERCIAL,
more real life.
The Local's signature style.
One of my favorite ways to capture a business is vlog-style. Not everything needs cinematic music, perfect lighting and a polished montage. Sometimes I want to walk in, turn the camera on and let you see the place exactly as it is.
The people. The noise. The bartender you recognize. The band setting up. Someone singing karaoke. What everyone's ordering. What it looks like when you walk through the door on a Friday night.
It feels less like watching an ad and more like being there. For someone who's never been, it gives them a real look inside. For someone who's already a regular, it's getting to see their place show up on their feed.
And because so many businesses aren't documenting themselves this way yet, it gives us an opportunity to make your content actually feel different.
